Examples of mass Culture
In philosophy and sociology, a concept that refers, in general, to bourgeois culture since the mid-20th century. Substantial advances in the mechanism of bourgeois culture are reflected in the concept of mass culture, including the development of the mass media (radio, motion pictures, television, illustrated magazines with very large circulations, cheap paperback books, and phonograph records), the industrial and commercial production and distribution of standardized cultural commodities, the relative democratization of culture and the rising level of education of the masses, the increase in leisure time, and the increase in recreational expenses in the average family budget.
Under state-monopoly capitalism the mass media make culture a branch of the economy, transforming it into mass culture. The system of mass communication makes it possible for mass culture to reach the overwhelming majority of the members of a society. Through the unifying influence of fashion it directs and subjugates all aspects of human existence, from the style of dwelling and clothing to the type of hobby and from the choice of ideological orientation to the forms and rites of intimate relations. Mass culture aspires to cultural “colonization”—that is, to enveloping and subjugating the culture of the whole world.